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EXPLORE
THE WORLD
OF MINI.

MINI Brand movie MINI Brand movie MINI Brand movie

EXPLORE
THE WORLD
OF MINI.

CAN'T WAIT TO HIT THE ROAD AGAIN.

ANYTHING'S POSSIBLE.

CAN'T WAIT TO START THE ADVENTURE AGAIN.

THE BEST OF BOTH DRIVES.

MINI ELECTRIC.

A Guide to MINI LIVING Shanghai.

MINI ELECTRIC EXPERIENCE.

INTRODUCING THE FIRST ALL-ELECTRIC MINI.

GO-KART FEELING FULLY CHARGED.

A/D/O.

EXPLORING THE FUTURE OF DESIGN.

Urban-x

THE ACCELERATOR FOR STARTUPS.

LIVING.

BIG LIFE. SMALL FOOTPRINT.

Heritage.

EVOLUTION OF A LEGEND THROUGH THE DECADES.

Recommended topics.


Reinventing urban life - the MINI way.

MINI energises peoples’ lives with maximal experiences and a minimal footprint. Small in size and iconic in design, the first Mini, built in 1959, delivered a thrill all its own. Today, MINI is applying these ideas across urban life.