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EXPLORE
THE WORLD
OF MINI.

MINI Brand movie MINI Brand movie MINI Brand movie

EXPLORE
THE WORLD
OF MINI.

THE MINI VISION URBANAUT.

The virtual vision becomes a tangible reality.

Future/Works: A/D/O Shanghai.

A/D/O presents Future/Works exhibit in response to Urban Matters initiative.

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AT MINI, WE ARE ALL ABOUT BIG LOVE.

A VISION TAKES OVER THE WORLD.

THE MINI VISION URBANAUT.

Urban-x.

THE ACCELERATOR FOR STARTUPS.

THE MINI ELECTRIC PACESETTER INSPIRED BY JCW.

THE FIRST ELECTRIC MINI AS A FORMULA E SAFETY CAR.

60 Years of MINI Cooper.

BMX THE SADDLE DANCER.

THE DOOR OPENER.

THE BUTTERFLY EFFECT.

PERFECT MATCH.

SEE THE WORLD LIKE A MINI SEES A CORNER.

BIG LOVE.

LIVING A FIVE DOOR LIFE?

BIG LOVE.

LIFE OPENS UP.

BIG LOVE.

STAY POWERFUL.

BIG LOVE.

MINI THRILL MAXIMISED.

BIG LOVE.

MINI presents Launched By.

CAN'T WAIT TO HIT THE ROAD AGAIN.

ANYTHING'S POSSIBLE.

CAN'T WAIT TO START THE ADVENTURE AGAIN.

THE BEST OF BOTH DRIVES.

#MINIVOICES.

Heritage.

EVOLUTION OF A LEGEND THROUGH THE DECADES.

MINI LIFESTYLE COLLECTION 2021.

SHOW YOUR MINI LOVE.

Recommended topics.

Reinventing urban life - the MINI way.

MINI energises peoples’ lives with maximal experiences and a minimal footprint. Small in size and iconic in design, the first Mini, built in 1959, delivered a thrill all its own. Today, MINI is applying these ideas across urban life.